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Full Version: B.tech IT final year project
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Project title-Detecting Phishing Web Pages with Visual
Similarity Assessment Based on Earth
Mover’s Distance (EMD)

Abstract—An effective approach to phishing Web page detection is proposed, which uses Earth Mover’s Distance (EMD) to measure
Web page visual similarity. We first convert the involved Web pages into low resolution images and then use color and coordinate
features to represent the image signatures. We use EMD to calculate the signature distances of the images of the Web pages. We train
an EMD threshold vector for classifying a Web page as a phishing or a normal one. Large-scale experiments with 10,281 suspected
Web pages are carried out to show high classification precision, phishing recall, and applicable time performance for online enterprise
solution. We also compare our method with two others to manifest its advantage. We also built up a real system which is already used
online and it has caught many real phishing cases.
Index Terms—Antiphishing, visual assessment, Earth Mover’s Distance.